Shopify Audit

Shopify Store Audit: Find What's Costing You Sales Before Spending Another Dollar on Ads.

Something is off in your Shopify store. Traffic is there. Product is good. But conversions aren't where they should be and your GA4 data doesn't match Shopify's reporting. The audit gives you a clear answer — what's broken, what it's costing you, what to fix first.

72-hour turnaround Written diagnostic report Shopify Basic through Plus $497 flat fee
Book the Shopify Audit

Full Diagnostic

What I Look at in a Shopify Store Audit

This isn't a surface-level scan. I work inside the store.

Conversion Funnel

From landing page to completed purchase, every step. Where visitors drop off and why.

Checkout Friction

What's stopping the sale at the last mile — shipping reveal timing, required fields, payment options, guest checkout.

GA4 & Pixel Tracking

Whether your data is accurate and what's missing. Purchase events, GTM container health, GA4/Shopify discrepancies.

Product Pages

UX, information hierarchy, trust signals, and CTA quality on your highest-traffic products.

Page Speed & App Impact

Which apps are slowing your store down. App conflict diagnosis and impact assessment.

SEO Basics

Meta titles, descriptions, heading structure, and crawlability on key pages.

Marketplace Feeds

Product feed health for Google Shopping, Meta Shops, and any active marketplace channel.

Backend Operations

Inventory sync, fulfillment workflow gaps, and integration health across your Shopify stack.

Common Findings

Shopify-Specific Problems This Audit Finds

After working inside dozens of Shopify stores, the same issues come up. None are dramatic. All are fixable. All cost you money until they're fixed.

  • GA4 purchase events not firing — Shopify's native GA4 integration has known gaps, especially post-iOS and after theme updates.
  • Checkout drop-off at shipping — cost revealed too late, after the customer has already committed mentally to buying.
  • App overload — 20+ apps installed, several conflicting, most not adding measurable value but all slowing the store down.
  • Mobile UX gaps — checkout works on desktop, breaks on a real phone. Most of your customers are on mobile.
  • Shopify Markets misconfiguration — currency or language settings creating friction or incorrect pricing for international buyers.
  • Cart abandonment recovery not set up or configured wrong — you're not recapturing revenue you should be.
  • Product feed errors in Google Merchant Center — items disapproved, Shopping ads blocked, revenue left on the table.

Deliverable

What You Get and When

The audit is not a call or a consultation. It's a written diagnostic report.

Works on:

Shopify Basic, Shopify, Advanced, and Shopify Plus.

Starting at $497

Credited toward any Sprint if you proceed within 30 days.

Audit fee fully credited. If you proceed with a Sprint, the audit cost comes straight off. It costs you nothing to move forward.
  • ✓Full written diagnostic report covering every area audited
  • ✓Every finding scored and ranked by estimated revenue impact
  • ✓Prioritized action plan — what to fix first, what to fix next
  • ✓Clear explanations in plain language, not technical jargon
  • ✓72-hour turnaround from the time I have full store access

Right Fit

Who This Shopify Audit Is For

Shopify stores doing $10K–$200K/month with real traffic and a revenue problem they can't pinpoint.

You're running ads but not seeing the conversion lift you expect — something between the ad and the checkout is leaking.

Your GA4 data and Shopify reports tell completely different stories and you don't know which one to trust.

You've had someone look at the store before and gotten generic advice that didn't move the needle.

You want to know exactly what's wrong before spending more on fixes, developers, or ads.

How It Works

The Process

1

Book

Fill out the form below and secure your spot.

2

Store Access

Grant collaborator access to your Shopify store, GA4, and GTM. I'll send exact instructions.

3

Diagnostic

72-hour deep dive. No calls required. No back-and-forth.

4

Report Delivery

Full written report with prioritized findings and a clear action plan.

Common Questions

Shopify Audit — Frequently Asked Questions

Everything you need to know before booking.

Yes. Without it, I'm working blind. I request collaborator access — Shopify's built-in access system — which you can revoke at any time. I treat your data as confidential and document exactly what I accessed. I never need payment credentials.
No. The audit is read-only. I'm diagnosing, not making changes. Nothing in your store is touched. Changes only happen if you book a Sprint afterward.
If you have traffic and conversion is underperforming, yes. The audit finds fixable problems. One fixed problem — a checkout friction point, a broken tracking event, a mobile UX issue — often covers the audit fee in the first month.
The areas covered are the same. Shopify Plus adds complexity — more apps, more customization, more potential for conflicts. The audit goes deeper into your checkout extensibility, custom scripts, and any Shopify Functions you're running.
Yes — that's what the Sprints are for. Each Sprint targets a specific area: Conversion, Tracking & Analytics, Marketplace, or Operations. The $497 audit fee credits toward whichever Sprint you book first within 30 days.
No. Fill in the intake form, give me access, and I'll handle the rest. You'll hear from me if I have a specific question. The full report is delivered in writing.
Then you can go straight to the relevant Sprint. The audit is the right starting point if you're not sure what's bleeding revenue — or if there might be more than one issue running at the same time.

After the Audit

Know what's broken? Fix it with a Sprint.

The audit tells you where to start. Each sprint fixes one area in 14 days.

Conversion Sprint → Tracking & Analytics Sprint → Marketplace Sprint → Operations Sprint →

Step 1 of 2 — Secure Your Spot

Pay to Lock In Your Audit

Once payment is complete, fill out the quick form below. Here's exactly what happens next:

  • 📧 Grant read-only access to your tech stack — share access to Shopify/your platform, Google Analytics, Search Console, Tag Manager, Meta/Google Ads, and other relevant tool access@ecommdecoded.com
  • ⏱️ Your 72-hour clock starts only after I confirm access. Once I receive everything, I'll send you a confirmation email — that's when the audit officially begins.
  • 📄 An invoice will be emailed to you after payment for your records.

🔒 Secure checkout via Stripe  |  No subscription — one-time payment

↓   Step 2 of 2 — Tell Me About Your Store

Book Your Shopify Audit

Fill out the form and I'll confirm within 1–2 business days.

Where it hurts most (required, multi-select)
One or two sentences is perfect.
Drag & Drop Files, Choose Files to Upload
Examples: GA4 export, ad summary screenshots, a Loom walkthrough.

Your information is private and never shared.