Your store,
decoded.

Before working with Jenn, if someone wanted to book a private event or catering, they had to hunt down our email and hope for the best. Most didn’t bother. Since she rebuilt the website and added the enquiry form, we’ve seen a 300% increase in booking requests. Email used to be the only way people reached us. Now the form does half the work. The site looks professional, it’s easy to navigate, and people are actually using it. I’m getting more leads, more bookings, more everything. Best investment I’ve made in the business in years.

Diligent, methodical, and genuinely invested in getting it right and helping you win. If you want someone who’ll bring real rigour to your website, ecommerce store and CRO, you’re in good hands. There is no guessing — Jenn forms a view, tests it, learns from it, and implements winning strategies.

Jenn brought exceptional technical skill and a sharp eye for detail to every project — whether optimizing our Shopify storefront, streamlining platform migrations, or implementing improvements that directly boosted user experience and conversion rates. She was proactive, collaborative, and consistently delivered high-impact results under tight deadlines. Her hands-on approach and deep understanding of DTC operations made her an invaluable team member.

Jenn is a no-nonsense operator who dives right to the core of the issue and works towards fixing it, no matter how difficult. In marketing, the landscape is always changing, so Jenn’s structured and methodical way of experimentation delivers continuous improvements. I would recommend Jenn to anyone in ecommerce looking for a trusted partner who will get results.